Regenerating The Earth Through Coffee

Since our humble beginnings, we’ve supported coffee farmers in their sustainable organic agricultural endeavours. We are now excited to support the next level of organic farming, Regenerative Organic Certified® Agriculture, which aids in the fight to reverse climate change.

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Natural Products Expo West Logo

Join us at Natural Products Expo West!

We're excited to showcase our new line of Regenerative Organic Certified® coffees, March 12-16, at the Natural Products Expo in Anaheim, California!

Available now for wholesale purchase in the US. Download our sell sheet for more info, or look for us at a Sprouts Market near you soon...

Village Trade

Regenerative Organic Certified® Village Trade

Our commitment to supporting coffee farmers and their communities has reached new heights. in 1998, we introduced the classic Village Trade Coffee to champion the then-fledgling fair trade movement. Today, we proudly announce that our Village Trade Coffee is not only organic and fair trade but has also achieved the esteemed status of being Regenerative Organic Certified®.

The Regenerative Organic Certification signifies our dedication to sustainable practices that go beyond traditional organic and fair trade standards.

With a rich flavour profile boasting hints of dark chocolate and roasted almond, this hearty dark roast pairs seamlessly with dairy and sweeteners, providing a smooth finish. By choosing Village Trade Coffee, you're not only indulging in a superb cup but also contributing to a regenerative approach that nurtures the environment and uplifts the communities that cultivate these exceptional beans.

It truly takes a village, and we're honoured to share this journey with you.

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Regeneration At Its Core

Agriculture that is Regenerative Organic Certified® is the holistic approach to farming that strengthens ecosystems and biodiversity.
This approach to farming includes practices such as:

Vegetative Cover

Vegetative Cover

Keeping the land covered with a lush canopy, or organic matter year-round. These nitrogen-fixing cover crops reduce carbon, return nutrients to the soil, prevent erosion, are a natural form of pest control.

Crop Rotation

Crop Rotation

Instead of planting the same crops on the same plots year after year, farmers diversify what kinds of crops are grown in each area. This improves soil health and optimises the nutrients in the soil.

Minimal Soil Disturbance

Minimal Soil Disturbance

Conventional farming equiptment can destroy the soil structure and microbiome. Minimising this disturbance to the soil is beneficial for water retention, and prevents erosion & carbon loss.

Rotational Grazing

Rotational Grazing

Grass-fed and finished animals rotate through enclosed pastures, which allows for essential regrowth between the animals grazing cycles. This also returns nutrient-rich manure to the topsoil.

Compost

Compost

A well-known practice in regenerative agriculture, microbe rich compost is like a superfood for the soil. Adding compost to fields and forests helps boost soil health, and maximises soil water retention.

Avoidance of Synthetic Fertilisers or Pesticides

Avoidance of Synthetic Fertilisers or Pesticides

Because of the complete ecosystem approach to farming, the usage of synthetic fertilisers and pesticides are not needed.

These farming practices help fight climate change through eliminating excess carbon from the atmosphere, increasing crop resiliency, and supporting the long-term health of the soil through maintenance of root systems and cover crops.

The Down-Low On Certification:

You may have heard the term “Regenerative Organic Certified®” - often referred to as “ROC.” This is a farm-level certification meaning that farms, ranches, co-operatives, and grower groups can become ROC for all or portions of their operations.

Roasters like us can make ROC claims by selling products with ROC ingredients. Our goal for 2023 is to successfully launch our first ROC coffee & begin transitioning all our roasts to beans that are sourced from farms that are dedicated to implementing regenerative agricultural practices.

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How to Help

Supporting the regenerative movement with your spending dollars is just part of the solution - you can implement regeneration into all aspects of your life!

Visit the Regenerators

Where to Buy

Our Regenerative Organic Certified® coffees are available here on our online store as well as select retailers across British Columbia. Find your closest retailer:

Coming Soon