Quality has always been a cornerstone of Salt Spring Coffee’s values as a artisan roaster of organic coffee. The process started with our founders who in the 1980s grew a large organic garden on Salt Spring Island, and sold their fresh, high-quality produce at the local market. When they began roasting coffee in the 1990s, their taste for the best beans and their values as farmers meant introducing the first organic coffee to Salt Spring Island. Today, from our thriving Ganges Coffee House where it all began, to the Richmond roasting facility, to the 300 cafés and grocery stores where our beans are brewed and sold, Salt Spring Coffee is part of the fabric of the Vancouver Island & Lower Mainland’s local food culture. It’s with this history and our committment to sustianable local business that we’re excited to collaborate with EatDrinkMedia.ca on their Vancouver Island #localfoodhero contest and campaign.
The #localfoodhero campaign aims to spread awareness and generate excitement around Vancouver Island’s local food economy. It’s all about celebrating the flavour, craft, nutrition and community benefit of buying from our local businesses, farmers, chefs, wineries, markets and more. How does the campaign work? It’s people-powered and calls on Vancouver Island locals and visitors to help spread the word about their local food and drink experiences through social media. Using the #localfoodhero hashtag you can join the online conversation around what makes the region a “good food” place. When you chime in, you are automatically entered to win free products from any of the local companies participating in the contest, including Salt Spring Coffee! January’s prize is a $100 dining voucher for Atlas Café in downtown Courtenay, more details here. For ideas on what to post, check out December’s short list of entries of which two winners were picked.
So next time you’re out enjoying the amazing variety of local products that Vancouver Island has to offer, make sure to spread the love. Include the #localfoodhero hashtag on all your tweets, photos and posts or head over to the new Eating and Drinking on Vancouver Island – and beyond Facebook page to join the discussion and help promote and strengthen the Vancouver Island food economy. It’s good for the environment, the community, and your taste buds!
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